TITLE

AHEAD OF THE CURVE

AUTHOR(S)
Lisanti, Tony
PUB. DATE
May 2013
SOURCE
License! Global;May2013, Vol. 16 Issue 2, p72
SOURCE TYPE
Trade Publication
DOC. TYPE
Proceeding
ABSTRACT
The article discusses the highlights of the 17th annual Global Retailing Conference, entitled "Accelerate Your Brand-Get Ahead of Your Shopper," sponsored by the University of Arizona. The key topics in several presentations was brand licensing. Some of the event's sponsors included Iconix Brand Group and Saban Brands. Iconix president Neil Cole discussed the additional three properties to its brand portfolio and international expansion.
ACCESSION #
87706739

 

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