TITLE

ISPA leaders huddle with retailers to establish closer relationship

PUB. DATE
March 2008
SOURCE
Furniture/Today;3/3/2008, Vol. 32 Issue 26, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Proceeding
ABSTRACT
Information about the Mattress Industry Leadership Summit held in Naples, Florida is presented. Leaders of bedding manufacturers and suppliers in the International Sleep Products Association met with mattress retailers to discuss opportunities to work together for the expansion of market for bedding sales. Also tackled at the event is the viability of an industry-wide marketing campaign, and the formation of a national mattress industry sustainability initiative.
ACCESSION #
31214584

 

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