TITLE

"Behind Closed Doors: Reflecting on the Emotional Challenges of Doing Consumer Research on Painful Topics"

AUTHOR(S)
Deschenes, Jonathan
PUB. DATE
January 2007
SOURCE
Advances in Consumer Research;2007, Vol. 34, p20
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Proceeding
ABSTRACT
Information is presented about a paper discussed at a special session at the Advances in Consumer Research North American Conference on the emotional challenges of consumer research on painful subjects. Topics include research on sensitive population segments, drug addicts, and homeless women. The paper also discusses researchers' reactions to their observations and their vicarious psychic trauma and distress.
ACCESSION #
27997603

 

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