TITLE

CULTURAL CO-CONSUMPTION: 21 CONVERSATIONS ABOUT THE PEOPLE WE CONSUME WITH

AUTHOR(S)
Gebhardt, Gary F.; Swindle, Paul A.
PUB. DATE
January 2007
SOURCE
Advances in Consumer Research;2007, Vol. 34, p7
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Proceeding
ABSTRACT
Information is offered about a film presented at the ACR 2006 Film Festival at the Advances in Consumer Research North American Conference. Topics from the videography "Cultural Co-Consumption: 21 Conversations About the People We Consume With" include the importance of culture and shared experiences on consumption and enjoyment, as well as what causes bad consumption experiences. The process of interviewing participants is also discussed.
ACCESSION #
27997590

 

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