TITLE

AMA's Professional Development Division focuses on Annual Marketing Conference, career-spanning courses

AUTHOR(S)
Linneman, Robert E.
PUB. DATE
January 1982
SOURCE
Marketing News;1/8/1982, Vol. 15 Issue 14, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Proceeding
ABSTRACT
This article reports that the American Market Association's (AMA) development division focuses on the Annual Marketing Conference and career-spanning course. The professional development division of the AMA provides an office with responsibility for developing and implementing career-spanning professional development programs. In October 1980 the Association's Office of the President approved in concept a revised job description which limited this division's activities to the Annual Marketing Conference, which last year was held in San Francisco and this year will be held in New York.
ACCESSION #
18988195

 

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