TITLE

Daewoo rolls Lanos commercial

PUB. DATE
February 2000
SOURCE
Advertising Age;2/14/2000, Vol. 71 Issue 7, p76
SOURCE TYPE
Trade Publication
DOC. TYPE
Other
ABSTRACT
This section provides information on the advertising campaign created by Duckworth Finn Grubb Waters for the Lanos small car of Daewoo Motor America. Colin Lee, advertising specialist at Daewoo in the U.S., was the copywriter. He and agency principal Vern Vihlene collaborated as art directors.
ACCESSION #
18190604

 

Related Articles

  • Duckworth Finn launches ...4m campaign to showcase Daewoo. Clark, Mairi // Campaign;01/08/99, Issue 1, p4 

    Reports on the launching of a television ad campaign by Daewoo Motor Co. through Duckworth Finn Grubb Waters in Great Britain. Description of the ads emphasizing the car company's customer service record; Names of the ads' directors and writers.

  • Daewoo to appoint Duckworth Finn for pan-Euro ads blitz. Garrett, Jade // Campaign;04/23/99, Issue 16, p1 

    Focuses on the pan-European advertising contract received by Duckworth Finn Grubb Waters from Daewoo. Estimated amount of the contract.

  • British anti-drug campaign reassigned.  // Adweek Western Edition;7/31/95, Vol. 45 Issue 31, p16 

    Focuses on the acquisition of the $5 million anti-drug advertising account by Duckworth Finn Grubb Waters from the British Health Education Authority. Reference to some of the companies which were vying for the account.

  • DFGW sun cream ad for Uvistat plays on peeling prevention. Palmer, Camilla // Campaign;8/3/2001, Issue 31, p8 

    Focuses on the press advertising campaign by Duckworth Finn Grubb Waters for the sun cream brand Uvistat in Great Britain.

  • Duckworth sells Daewoo 4x4.  // Campaign;03/12/99, Issue 10, p4 

    Reports on advertisement for the Daewoo 4x4 automobile to be launched by Duckworth Finn Grubb Waters in Great Britain. Aims of the advertising campaign.

  • Duckworth Finn launches ...7m Daewoo Europe drive.  // Campaign;05/14/99, Issue 19, p4 

    Reports on Duckworth Finn Grubo Waters' launching of a pan-European television advertising campaign for Daewoo Motor Co. Ltd., featuring its mini car, the Maitz. Description of the ads; Target audience; Comment by Paul Grubb, creative director at Duckworth Finn.

  • Daewoo reveals Christmas work. Clark, Mairi // Campaign;12/19/97, Issue 51, p7 

    Describes the television commercials created by Duckworth Finn Grubb Waters for Daewoo automobiles. Launch of the work on Christmas Eve 1997; Focus on insurance, warranty and servicing that comes free with the automobiles; Introduction of three car models; Use of claymation to show how the cars...

  • Daewoo puts `value' at centre of new TV and print campaign.  // Campaign;04/30/99, Issue 17, p7 

    Reports that Duckworth Finn Grubb Waters is launching a television and print advertising campaign in Great Britain for Daewoo to reinforce the car manufacturer's value promise. Details of the national press campaign; Description of television spots created for the campaign.

  • Daewoo's drive to survive in the UK. Barrett, Lucy // Marketing Week;8/23/2001, Vol. 24 Issue 28, p22 

    Focuses on car company Daewoo's business operations in Great Britain as of August 23, 2001. Impact of South Korea-based parent company Daewoo Motor's collapse on the Great Britain-based subsidiary; Dismissal of marketing director Pat Farrell; Implications for advertising agency Duckworth Finn...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics