TITLE

Welcome to the future of marketing

PUB. DATE
April 2014
SOURCE
Marketing Week (Online Edition);4/30/2014, p21
SOURCE TYPE
Trade Publication
DOC. TYPE
Opinion
ABSTRACT
The article discusses the marketing periodical's inaugural Vision 100, a list of the most forward-thinking marketers, businesspeople and entrepreneurs. Topics discussed include the rapid evolution of marketing as a discipline, a seven-point metric for evaluating candidates for the list, and diversity of businesses included in the list.
ACCESSION #
95880955

 

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