The Magic of Walking

October 2011
Marketing Health Services;Fall2011, Vol. 31 Issue 4, p32
Academic Journal
In this article the author discusses the health benefits of walking. He states that 75 percent of the U.S. health care spending is toward chronic diseases which can be prevented by walking and opting for an active lifestyle. He advocates 30 minutes of walking per day for health benefits, and promotion of walking among employees by corporate organizations to reduce illness costs and absenteeism. He offers suggestions to employers and health organizations on how they can promote walking.


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