TITLE

What's in a Name?

PUB. DATE
September 2010
SOURCE
FoodService Director;9/15/2010, Vol. 23 Issue 9, p37
SOURCE TYPE
Trade Publication
DOC. TYPE
Opinion
ABSTRACT
The author comments on the creation of concept names in the foodservice industry. According to the author, people in the sector are particular when it comes to moniker as they become related to connotations. The author also talked about hospitals who offer patients food at any time of the day, similar to hotel room service.
ACCESSION #
53551884

 

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