Culture Change Needs Direction

Ewing, Lance
December 2009
Best's Review;Dec2009, Vol. 110 Issue 8, p88
Trade Publication
In this article, the author reflects on the viability of cultural leadership for insurance companies in the U.S. He relates that insurance company leaders are great with the day-to-day operations of running a company, but they are unsure about forming the culture of the company especially in the face of challenging directions. Moreover, he contends that driving a new culture in any company is necessary in the insurance world when market reinsurance changes and competition becomes tougher.


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