Sales letter missed the point

Cicutti, Nic
July 2009
Money Marketing;7/23/2009, p21
In this article the author discusses the issues in selling and advising insurance and investment policies and the attitude of insurance salesmen and financial advisors in offering their products in Great Britain in 2009. He states that every saleman's attempt to sell their product is considered inappropriate and that there is always an expected distrust on the part of consumers. He cites that consumers should consider careful planning before engaging in any insurance products.


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