Make a difference

Laker, Sally
May 2009
Money Marketing;5/14/2009, p32
In this article the author discusses the importance of excellent service delivery in mortgage industry in Great Britain. She asserts that the current economic crisis has brought a lot of difficulties in the mortgage market and the use of innovative and excellent service could help establish competitive advantage. She notes that reliable, dependable and flexible services is preferred by clients since it provides value and satisfaction.


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