Are you a dinosaur?

Ceaser, Orlando
April 2009
Pharmaceutical Representative;Apr2009, Vol. 39 Issue 4, p18
In this article the author discusses the condition of pharmaceutical sales representatives in the U.S. The author mentions the efforts of these sales personnel in order to survive their career by surpassing and meeting the demands of their clients. However, the author cites that there are some pharmaceutical companies have downsized their sales force and eliminated their less productive sales persons from competitive ones. Moreover, the author notes the relevance of assessing work performances. INSET: ABCs of success.


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