A Letter to Sprint Nextel's New CEO

Mallinson, Keith
January 2008
Wireless Week;1/15/2008, Vol. 14 Issue 2, p22
Trade Publication
A letter from WiseHarbor founder Keith Mallinson addressed to Sprint Nextel chief executive officer Dan Hesse is presented. He calls for the company to improve its operational discipline and simplify things for customers. He also thinks that Sprint needs to drive profits through improved differentiation.


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