TITLE

Interview

AUTHOR(S)
Cook, Alyson
PUB. DATE
April 1998
SOURCE
Marketing Event;Apr98, p23
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
Interviews Simon Sheard, sales and marketing director of the Pontin's company, concerning the sales promotion of the company. Information on the company; Details on its investment program; How the company maximizes attendance on its company events and exhibition.
ACCESSION #
953156

 

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