Agent-Partner Education-the West Bend Way

Luka, Linda H.
December 2013
Resources Magazine;Winter2013, p32
An interview with Linda Luke, agent education coordinator of West Bend Mutual Insurance Co., is presented. She states that they work with quality vendors and agents and all have to be partners to become successful. She says that they offer programs to attract the younger generations since the independent agent workforce is aging. She mentions that the company have encouraged associates to take college courses as well as professional insurance courses.


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