August 2012
Multichannel News;8/27/2012, Vol. 33 Issue 33, p6
An interview with president and chief creative officer Gary Marsh of Disney Channels Worldwide in the U.S. is presented. He shares their strategy that help them became the first network to defeat Nickelodeon and the most-watched cable network. Marsh stresses that they are confident about the quality of the content they have created. He also reveals their plan to continue their top position in the market.


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