Chrysler's Dilts focuses on increasing car sales

March 2002
Automotive News;3/11/2002, Vol. 76 Issue 5974, p17
Trade Publication
Presents an interview with Gary Dilts, senior vice president of sales of DaimlerChrysler AG. Opinion on the performance of the regional marketing plan; Strategy of convincing customers on the self-destructiveness of incentives; Views on the changes in the corporate culture.


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