Bouchard, Nancy Prichard
July 2010
SGB;Jul/Aug2010, Vol. 43 Issue 4, p80
Trade Publication
The article presents an interview with Sally Jewell, president and Chief Executive Officer (CEO) of REI. She talks about his earliest hiking/camping memory. He also tells about the best thing in his job. She also discusses some biggest changes that are likely to occur in the outdoor market.


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