TITLE

Getting Comfy With Cricket

AUTHOR(S)
Mendez-Wilson, Deborah
PUB. DATE
August 2001
SOURCE
Wireless Week;8/20/2001, Vol. 7 Issue 34, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Interviews Harvey White, chairman and chief executive of Leap Wireless International Inc., about business issues. Philosophy behind offering consumers a flat-rate, all-you-can-eat wireless calling plan; Kind of consumer Leap is trying to reach with its Cricket calling plan; Leap's competitive advantage.
ACCESSION #
5151668

 

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