Toyota realizes design is critical issue

Kohn, Joe
July 2001
Automotive News;7/9/2001, Vol. 75 Issue 5938, p25
Trade Publication
Interviews Kevin Hunter, vice president of design at Toyota's Calty Design Research Inc. Trends in automotive design; Effects of automakers' penetration of niche markets by building several vehicles off the same platform; Ways in which design fits in with Toyota's priorities; Toyota's flexibility to go in any direction when it comes to design.


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