TITLE

Boomers and beyond

PUB. DATE
May 2001
SOURCE
Automotive News;5/28/2001, Vol. 75 Issue 5932, p37
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Presents an interview of Mark LaNeve general manager of Cadillac on regaining the affections of luxury car shoppers in the United States. Remarks on the difference of the company then and now; Goals of the company; Plans of the company.
ACCESSION #
4660506

 

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