TITLE

Sirius offers buffet for music-hungry drivers

AUTHOR(S)
Kachadourian, Gail
PUB. DATE
March 2001
SOURCE
Automotive News;3/5/2001, Vol. 75 Issue 5919, p36i
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Interviews Doug Wilsterman, Sirius vice-president of marketing and distribution, on Sirius' plans concerning its Sirius Satellite Radio. Target market of Sirius; Type of commitment received by Sirius from automakers; Discussions with Asian automakers; Ease in selling satellite radio to automakers; Preparation of automakers for satellite radio; Globalization plans for Sirius.
ACCESSION #
4192643

 

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