TITLE

Authentic Leadership

AUTHOR(S)
Borst, George
PUB. DATE
January 2009
SOURCE
Leadership Excellence;Jan2009, Vol. 26 Issue 1, p19
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
An interview with George Borst, chief executive officer of Toyota Financial Services, is presented. When asked how Toyota has gained its success, he gave credit to the company's products. He explains how the company is able to add value to its product through customer loyalty. He also relates the importance of building relationships of trust in creating an effective leadership.
ACCESSION #
36152737

 

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