A Disciplined Approach

Ryan, Thomas J.
October 2008
SGB;Oct2008, Vol. 41 Issue 10, p18
Trade Publication
An interview with Matt Serra, the chief executive officer (CEO) of Foot Locker Inc., is presented. Serra discusses the condition of his business, his company's strategies and challenges brought about by lapses in decision. When asked on his attribution on the improvement of the mall-based chains, he said his contribution was primarily more on the inventory control and margins. He added that chucks continues to perform well in the market and the skateboard category is getting stronger.


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