TITLE

Special touches help consumers feel at ease at America's Mattress

AUTHOR(S)
Perry, David
PUB. DATE
June 2008
SOURCE
Furniture/Today;6/2/2008, Vol. 32 Issue 38, p33
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
An interview with Patrick and Ashley Unverferth, owners of the America's Mattress stores, in Grand Junction, Colorado is presented. When asked about their inspiration in venturing mattresses business, the couple explains that managing home furnishing store is one of their dreams in life. They launch their "customer experience" retail format, not only to improve business sales but to promote five senses. They believe that commitment is the key factor to become successful in business.
ACCESSION #
32579553

 

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