TITLE

Sock Dogma

AUTHOR(S)
Mand, Adrienne
PUB. DATE
June 2000
SOURCE
Brandweek;06/05/2000, Vol. 41 Issue 23, iQ p28
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Presents an interview with Sock Puppet, a fictitious character from Pets.com. Experiences of Sock Puppet before achieving celebrity status; Views on being a role model; Media appearances of Sock Puppet; Revenue growth of Pets.com since his creation.
ACCESSION #
3212657

 

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