Bring It On

Baraban, Regina
January 2008
Financial & Insurance Meetings;Jan/Feb2008, Vol. 44 Issue 1, p18
Trade Publication
An interview with Jan Hennessey, senior director of meetings and event management at Fireman's Fund Insurance Co. When asked how she defines strategic, she responds that the term refers to the setting up of the essential plan to achieve a result. She says that industry planners are similar when it comes to tracking expenditure, consolidating sourcing and automating planning processes. She points out the importance of planning aside from the available technology.


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