TITLE

Walkers pushes healthier image using UK potatoes

AUTHOR(S)
Watts, Andrew
PUB. DATE
October 2007
SOURCE
Farmers Weekly;10/5/2007, Vol. 147 Issue 14, p52
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
An interview with Neil Campbell, chief executive of British potato crisps producer Walkers, is presented. Campbell assures that the development of healthier oils and advances in production processes would continue to deliver products with improving health attributes. He points out the health properties of a pack of Walkers potato crisps. He also reaffirms the commitment of the company to its network of potato growers across Great Britain.
ACCESSION #
27637538

 

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