School of ROCK

Smedley, Tim
August 2007
People Management;8/9/2007, Vol. 13 Issue 16, p44
The article presents an interview with Peter Cook, author of the book "Sex, Leadership and Rock'n'Roll." Cook discusses where he got the idea for the book. He states that MBA's fail to teach people the necessary attitude for business. He explains that his book explores relationship management and emotional literacy in the context of making and keeping relationships.


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