TITLE

Interview

AUTHOR(S)
Mistry, Bhavna
PUB. DATE
October 1999
SOURCE
Marketing Event;Oct99, p33
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
Presents an interview with George Boath, director of marketing for the Grass Valley Group. Views on advertising as a tool for marketing; Career background; Services offered by Grass Valley.
ACCESSION #
2591846

 

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