TITLE

DeutscheBank Will Pitch High-Touch CRM to Others

AUTHOR(S)
Adams, John
PUB. DATE
June 2007
SOURCE
Bank Technology News;Jun2007, Vol. 20 Issue 7, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
This article presents an interview with Daniel Marovitz, chief operating officer of Deutsche Bank AG. Marovitz describes Deutsche Bank's relationship with the Ukrainian/Russian firm Luxoft. He elaborates on the difference between commercial client relationship management (CRM) systems and retail CRM systems. Marovitz highlights the target market of his firm.
ACCESSION #
25571576

 

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