TITLE

WWE's Vince McMahon: Putting a Headlock on PPV Success

PUB. DATE
April 2007
SOURCE
Multichannel News;4/23/2007, Vol. 28 Issue 17, p19
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
The article presents an interview with Vince McMahon, chairman of World Wrestling Entertainment (WWE). McMahon comments on WWE's successes and future plans. He cites the role of pay-per-view (PPV) in the business model of WWE. McMahon talks about "WrestleMania 23" in terms of its importance to WWE brands and its performance as a PPV event.
ACCESSION #
25534668

 

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