TITLE

TWO QUESTIONS FOR MARC BENIOFF, CHAIRMAN AND CEO OF SALESFORCE.COM

AUTHOR(S)
Benioff, Marc
PUB. DATE
May 2007
SOURCE
CRM Magazine;May2007, Vol. 11 Issue 5, p17
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
The article presents an interview with Marc Benioff, chairman and chief executive officer (CEO) of Salesforce.com. When asked about his reason for announcing the first vertical offering Salesforce Wealth Management Edition, he mentions that the company needed to focus on the financial services industry and that they ended up having a lot of demand-specific expertise. He reports that they forecast expansion into the media, nonprofit sector and in the high technology and manufacturing areas.
ACCESSION #
24965567

 

Share

Read the Article

Courtesy of

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics