TITLE

Sharing success

PUB. DATE
November 1999
SOURCE
Executive Excellence;Nov99, Vol. 16 Issue 11, p16
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
Interviews Howard Schultz, chairman and chief executive officer of Starbucks Corp. Belief in sharing success; Personnel management; Creation of culture of meaning and loyalty around coffee; Experience designed for Starbucks customers; Consent of competitive advantage; Corporate plans for the future.
ACCESSION #
2483784

 

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