TITLE

Tubby Talk

AUTHOR(S)
Prather, Michelle
PUB. DATE
September 1999
SOURCE
Entrepreneur;Sep99, Vol. 27 Issue 9, p22
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
Interviews marketing entrepreneur Kenn Viselman. Views on the television program `Teletubbies'; Views on merchandising products; Advantages of an unknown product; Marketing strategy of his company The itsy bitsy Entertainment Company.
ACCESSION #
2245392

 

Related Articles

  • Tinky Winky and Co. fight back. Dempsey, John // Variety;08/30/99, Vol. 376 Issue 2, p155 

    Reports the reaction of Itsy Bitsy Entertainment company, the distributor of the television series `Teletubbies' to the campaign of the American Academy of Pediatrics in disallowing children below two years old to watch TV. Result of a study by Sheffield Hallam University on the impact of the...

  • When Stonewalling the Press Works: The Curious Case of the Teletubbies. Long, Jeff // Public Relations Tactics;Oct98, Vol. 5 Issue 10, p14 

    Reports on the strategy adopted by the New York firm Itsy Bitsy Entertainment Co., the only U.S. marketer for the Great Britain's television program 'Teletubbies,' for not providing the required information to the U.S. press. Reason for not providing the information; Goal of the television...

  • `Teletubbies' head for U.S. Boehm, Erich // Variety;09/29/97, Vol. 368 Issue 8, p76 

    Reports on the scheduled launching of the television program `Teletubbies' in the United States. Agreement reached between Public Service Broadcasting and Itsy Bitsy Entertainment Co. on the televisions show.

  • Scholastic grabs Teletubbies, Star Wars.  // Playthings;May98, Vol. 96 Issue 5, p44 

    Reports that publishing company, Scholastic received the publishing license for `Teletubbies' from Ragdoll Productions and the Itsy Bitsy Entertainment Company, and licensing rights to publish books based on `Star Wars' films by Lucasfilm. Scheduled date for publication of products relating to...

  • Jerry Falwell launches attack on `Teletubby'.  // Church & State;Mar1999, Vol. 52 Issue 3, p16 

    Reports on American television preacher Jerry Falwell's attack on the character Tinky Winky of the PBS network children's television show `Teletubbies.' Charges in Falwell's newspaper `National Liberty Journal' that the character is a subtle depiction of homosexuality; Itsy Bitsy Entertainment...

  • Tot TV. Fasano, Robin // Parenting;Apr98, Vol. 12 Issue 3, p25 

    Reports that `Teletubbies,' a television program for toddlers, will debut in the United States in April 1998. Popularity of the show in Britain; What is featured in the program; Why the show has been criticised.

  • Teletubbies.  // Marketing Week (01419285);4/23/1998, Vol. 21 Issue 8, p46 

    Presents information on the Teletubbies, which is named programme of the year, at The Marketing Society Awards for 1998. What the programme focuses on; Names of the characters on the programme; Number of viewers the programme has; More detailed information on the programme.

  • Say `eh-oh,' Canada. Cunningham, Dave // Alberta Report / Newsmagazine;04/27/98, Vol. 25 Issue 19, p37 

    Focuses on England's television export `Teletubbies,' which is making its Canadian debut in British Columbia. How it is the first children's television show specifically targeted to one-and two-year-old viewers; Why the show has become internationally controversial; The child-development...

  • Kids R Us. Goldman, Debra // Adweek Eastern Edition;2/22/1999, Vol. 40 Issue 8, p58 

    Focuses on the television program Teletubbies. Promotion of homosexuality; Appearance of the characters; Target audience; Pacing of the TV program.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics