TITLE

Call Me

AUTHOR(S)
Higgins, Kevin T.
PUB. DATE
May 2006
SOURCE
Marketing Management;May/Jun2006, Vol. 15 Issue 3, p14
SOURCE TYPE
Periodical
DOC. TYPE
Interview
ABSTRACT
This article presents an interview with Julie Woods-Moss, the vice-president of BT Global Services. Woods-Moss discusses the concept of a digital networked economy in terms of its ability to allow corporations to freely interact 24 hours a day for business transactions and objectives. BT Global Services' focus is developing these networks through its contracts with different corporations regarding their information infrastructure. She also discusses BT's role as a business-to-business provider for companies that are looking to enter the global market.
ACCESSION #
21148265

 

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