Q&A with Don Browne
- How Hot Is Univision? Fiedman, Wayne // Broadcasting & Cable;3/6/2006, Vol. 136 Issue 10, p20
Reports on the possible sale of Univision television network. Information on the network's TV-advertising sales at both the network and the station level; Growth of the network's earnings before interest, taxes, depreciation and amortization; TV revenues of Univision in 2005.
- Latino Nets Add Dayparts. Consoli, John // MediaWeek;5/23/2005, Vol. 15 Issue 21, p8
Reports on the plan of Spanish-language television networks Univision and Telemundo to venture into the late-night market in the U.S. Addition of the Sunday-morning newscasts "Punto de Encuentro con Jorge Ramos"; Cooperation of the broadcast networks with advertisers on product placement and...
- TV's upfront: Caution. Walley, Wayne // Advertising Age;2/11/1991, Vol. 62 Issue 7, p1
Predicts a softer market in the upfront advertising market for network television in the U.S. in 1991. Factors that affect the market; Projected decline in the prime-time upfront spending for 1991 and 1992; Estimated upfront spending in 1990.
- Just a midwinter day dream? TiVo a boon for the TV nets. Crain, Rance // Advertising Age;2/10/2003, Vol. 74 Issue 6, p22
The article comments on trends pertaining to the use of TiVo, a device for television networks which allows people to skip commercial advertisements in the United States. Experts made speculations that television networks have created fears to cause panic among advertisers and has influenced the...
- UPN Makes Good on Its Market Image. Consoli, John // MediaWeek;07/26/99, Vol. 9 Issue 30, p9
Reports that United Paramount Network (UPN) executives say they have engendered confidence among media buyers on the network. Impact of the UPN move to appeal to a younger male audience; Advertisers that have signed on with UPN; Criticism on the UPN move to bring professional wrestling to prime...
- AROUND THE DIAL: MEXICO. Hecht, John // Hollywood Reporter -- International Edition;10/5/2007, Vol. 400 Issue 54, pS15
The article reports about the duopoly of Mexican television networks Televisa and TV Azteca in the television market in Mexico and the problems faced by foreign television networks in Mexico. Industry insiders believe that foreign television networks will find it difficult to crack the Mexican...
- THE SELLING SEASON I--WE'LL THINK ABOUT IT, DAVID. Whiteside, Thomas // New Yorker;6/25/1960, Vol. 36 Issue 19, p39
The article comments on developments in the television industry and broadcasting in the United States. Common practice indicates how advertising personnel and executives compete with the other in a struggle to acquire preferred programs and preferred time periods. In 1960, a number of...
- Cable Braces for Upfront Declines. Lafayette, Jon // Television Week;6/26/2006, Vol. 25 Issue 26, p3
The article presents updates on upfront advertising at TV networks in the U.S. as of June 2006. With the top-rated broadcasters getting very small gains in prices on a cost-per-thousand basis, a cable network executive said one agency would not even register budgets unless the network agreed to...
- Sponsors buy into Logo net. Dempsey, John // Daily Variety;6/28/2005, Vol. 287 Issue 62, p5
Reports on U.S. gay and lesbian television network Logo's signing of charter advertisers. Programming line-up of the network.