Spin Cycle

Ryan, Thomas J.
September 2005
SGB;Sep2005, Vol. 38 Issue 9, p30
Trade Publication
Interviews Stephen Charrier, vice president of sales and marketing at Rollerblade, about expectations on the changes in the inline skate category. Effects of the ownership of Rollerblade by Benetton on its market share in the U.S.; Benefits of the acquisition of Rollerblade by Tecnica in 2003; Reasons behind the interest of retailers in inline skating.


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