TITLE

Bursting with London pride

AUTHOR(S)
Doonar, Joanna
PUB. DATE
June 2005
SOURCE
Brand Strategy;Jun2005, Issue 193, p18
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Interviews Keith Mills, CEO of London 2012, regarding his career achievements and awards in England. Challenges faced by Mills on working in London 2012; Marketing strategy of Mills to improve the financial performance of the company; Job responsibilities of Mills.
ACCESSION #
17611778

 

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