TITLE

Beers primed to make 'brave decisions' at JWT

AUTHOR(S)
Snyder, Beth
PUB. DATE
March 1999
SOURCE
Advertising Age;3/15/1999, Vol. 70 Issue 11, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Presents an interview with Charlotte Beers, chairman of advertising agency Ogilvy & Mather Worldwide, and Chris Jones, CEO of Ogilvy. Roles of Beers and Jones in the company; Opinion of Beers on decision making; Information on how Beers build a relationship with a client.
ACCESSION #
1661601

 

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