TITLE

Catering for business and pleasure

PUB. DATE
December 2004
SOURCE
Brand Strategy;Dec2004/Jan2005, Issue 188, p18
SOURCE TYPE
Trade Publication
DOC. TYPE
Interview
ABSTRACT
Interviews Nick Mercer, commercial director of the Eurostar Group about high-speed travel. Challenges of the multinational travel business; Use of the success of the high-speed line as a catalyst for change; Investment of Eurostar in marketing.
ACCESSION #
15317140

 

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