TITLE

Three Lessons TV Can Learn From Cable Pitches

AUTHOR(S)
Steinberg, Brian
PUB. DATE
May 2014
SOURCE
Variety;5/13/2014, Vol. 324 Issue 1, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Excerpt
ABSTRACT
An excerpt is presented from an article on cable television advertising sales presentations by cable television industry firms posted in the publication's Website.
ACCESSION #
96107112

 

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