TITLE

Erratum

PUB. DATE
September 2007
SOURCE
Marketing Science;Sep/Oct2007, Vol. 26 Issue 5, pii
SOURCE TYPE
Academic Journal
DOC. TYPE
Correction notice
ABSTRACT
The article presents corrections for the articles "Spiffed-Up Channels: The Role of Spiffs in Hierarchical Selling Organizations," by Fabio Caldieraro and Anne T. Coughan in the January-February 2007 issue and "Mapping the Bounds of Incoherence: How Far Can You Go and How Does it Affect Your Brand?" by Ujwal Kayande, John H. Roberts, Gary L. Lillen, and Duncan K. H. Fong in the July-August 2007 issue.
ACCESSION #
27713794

 

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