What GM needs is a `car guy'

Flint, Jerry
January 1997
Ward's Auto World;Jan97, Vol. 33 Issue 1, p17
Trade Publication
Opinion. Discusses General Motors Corp.'s (GM) appointment of Rick Wagoner as president of its North American operations. Management moves at Ford and Chrysler; GM's poor performance in the market; Wagoner's background; Need for GM to appoint a president of operations who is familiar with the automobile business in the United States.


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