US case highlights high-risk strategy of discount game

Hatfield, Stefano
July 1998
Campaign;07/10/98, Issue 28, p55
Trade Publication
Editorial. Focuses on the American court case, Miller Brewing company versus Bates USA and Zenith media. Details on the trial; Issues raised as a result of the trial; Information on the accusations corrupt practices made against Bates USA.


Related Articles

  • Penalize the worst of the worst more harshly.  // HR Specialist: Florida Employment Law;Aug2009, Vol. 4 Issue 9, p1 

    The article reports on the case of Arthur Johnson v. Miller Brewing Co. in the U.S. It states that Johnson was designated by Miller to a supervisory position. He later transferred to his previous position when the production decline, explaining that he had not met the production standards....

  • DEPOSITION OF ARBITRATOR -- AWARD -- VACATUR.  // Arbitration Journal;Sep78, Vol. 33 Issue 3, p59 

    This section analyzes a court's decision in the arbitration case De Frayne v. Miller Brewing Co., which was filed in Michigan in 1978. Where a defendant failed to demonstrate an objective basis for a reasonable belief that misconduct has occurred, defendant was not entitled to depose the...

  • Cover costs. Ecke // SHOOT;01/19/96, Vol. 37 Issue 3, p23 

    Reports on the lawsuit filed by the band Spin Doctors against Miller Brewing Co. Details of the lawsuit; Allegations of copyright infringement.

  • It's Miller time for the Spin Doctors. Keil, Beth Landman; Mitchell, Deborah // New York;06/16/97, Vol. 30 Issue 23, p12 

    Reports on the lawsuit against the Miller Brewing Co. by the pop music group Spin Doctors. How Miller was charged with plagiarism; The settlement.

  • Rx for doctors. Sandler, Adam // Variety;05/26/97, Vol. 367 Issue 4, p20 

    Reports that the Spin Doctors won their lawsuit against Miller Brewing for the unauthorized use of the group's `Two Princes,' song in the company's commercial.

  • Miller suit ripples in media circles. Merrill, Cristina // Adweek New England Edition;07/06/98, Vol. 35 Issue 27, p5 

    Presents information on a breach-of-contract and negligence lawsuit launched by the Miller Brewing company against Bates USA and Zenith Media companies. Unusual aspects of the lawsuit; Circumstances surrounding the lawsuit; In-depth look at the lawsuit; Comments from Charlie Rutman, executive...

  • Miller suit ripples in media circles. Merrill, Cristina // Adweek Southeast Edition;07/06/98, Vol. 19 Issue 27, p5 

    Presents information on a breech-of-contract and negligence lawsuit that was filed against Bates USA and Zenith Media by Miller Brewing company. Reason the suit was filed; Attention the suit has attracted; Speculation on the contents of the contract; Comments from Charlie Rutman, executive vice...

  • No coverage on tap? McLeod, Douglas // Business Insurance;1/17/2005, Vol. 39 Issue 3, p1 

    The article discusses that a series of proposed class action suits accusing beer and liquor producers of targeting underage drinkers has triggered battles between three of the nation's largest brewers and their liability insurers over coverage of the suits. Miller Brewing Co., Coors Brewing Co....

  • California Residents Launch Suit Against Major Brewers. Miller, Elizabeth Starr // Corporate Legal Times;Apr2004, Vol. 14 Issue 149, p56 

    Reports on the lawsuit filed by a group of California residents against Miller Brewing Co. and Anheuser-Busch Cos. Inc., for violating the law of promoting underage drinking, in the Los Angeles County Superior Court, California. Facts of the case; Merits of the case; Similar cases involving...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics