Has BET turned a corner?

Tatum, Elinor
January 2011
New York Amsterdam News;1/20/2011, Vol. 102 Issue 3, p12
The author reflects on the improvement of the Black Entertainment Television (BET), as BET producers are starting to treat audiences and audience of adults.


Related Articles

  • BET, MTVN UNVEIL CENTRIC. Umstead, R. Thomas // Multichannel News;9/28/2009, Vol. 30 Issue 36, p4 

    The article reports on the launch of basic-cable network Centric by Black Entertainment Television (BET) and MTV Networks in the U.S. It notes that the new network aims to target African-Americans audience aged 25 to 54 years old. Furthermore, it mentions that it will run cross-promotional spots...

  • Johnson bets on public affairs.  // Broadcasting & Cable;06/21/99, Vol. 129 Issue 26, p40 

    Reports on BET Networks Chief Executive Officer Bob Johnson's call for cable television operators in the United States to support a C-SPAN-like channel for Afro-American audiences. Speech at a National Cable Television Association (NCTA) press conference in June 1999; Possible operation of the...

  • Black Viewing Shifts May Add Up to Ad Agita. Umstead, R. Thomas // Multichannel News;11/1/2004, Vol. 25 Issue 44, p1 

    Reports on the indication of African-American viewership patterns on general-entertainment cable networks in the U.S. in 2004. Background on Black Entertainment Television and its advertising strategy; List of the top cable networks in African-American households from December 29, 2003 to...

  • URBAN LEGENDS. Retchtshaffen, Michael // Hollywood Reporter -- International Edition;6/26/2007, Vol. 400 Issue 10, p24 

    The article focuses on Black Entertainment Television (BET) Awards of BET Networks which remains to attract viewers at a time when most televised award shows are struggling to retain audiences. Bet Networks chairman and Chief Executive Officer (CEO) Debra Lee states that the ratings for the BET...

  • New BET channel has an older angle. Crupi, Anthony // Hollywood Reporter;4/24/2009, Vol. 409 Issue 26, p8 

    The article reports that Black Entertainment Television (BET) Networks launched the Centric cable channel on Thursday, which caters to the African-American adult television audience. Set to launch in the fourth quarter of 2009, Centric will join TV One among the few television channels catering...

  • More channels? BET on it. McConville, Jim // Electronic Media;05/17/99, Vol. 18 Issue 20, p4 

    Focuses on the establishment of cable television networks to compete with Black Entertainment Television (BET) in attracting from Afro-American television viewers. Space Station Television's New Urban Entertainment Network; Market niche unexplored by BET as potential areas of growth according...

  • Dash: BET lies to blacks. Bauder, David // Charlotte Post;1/28/2016, Vol. 41 Issue 21, p5B 

    No abstract available.

  • BET loses out on anti-drug money. Teinowitz, Ira // Advertising Age;4/17/2000, Vol. 71 Issue 17, p4 

    This article reports on the move of the U.S. government to allocate $800,000 for its anti-drug abuse advertising to TV program syndicators Black Pearl Entertainment and the African Heritage Network in April 2000. The money was originally intended for cable network BET but it demanded $5 million...

  • THE RISE & FALL and RISE AGAIN of BLACK TV. ARMSTRONG, JENNIFER; Ram, Archana; Stack, Tim // Entertainment Weekly;5/20/2011, Issue 1155, p42 

    This article reports on black-centric television programs and African American sitcoms in 2011. The article discusses television shows including "The Game" and "Let's Stay Together," as well as the BET television network. Information is also provided on scripted television, actress Queen...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics