TITLE

YES, VIRGIL, THERE IS A

AUTHOR(S)
Gieselman, Robert D.; Douglas, George H.
PUB. DATE
March 1970
SOURCE
Journal of Business Communication;Spring70, Vol. 7 Issue 3, p3
SOURCE TYPE
Academic Journal
DOC. TYPE
Editorial
ABSTRACT
The article comments on the relationship between communication theory and the business writing course, arguing that there is a place for theory in such a course. The author states that the theoretical content must be shortened and adapted to fit the students, and that it should not take away from learning writing skills.
ACCESSION #
5761312

 

Related Articles

  • Writing and Other Communication Standards in Undergraduate Business Education: A Study of Current Program Requirements, Practices, and Trends. Knight, Melinda // Business Communication Quarterly;Mar1999, Vol. 62 Issue 1, p10 

    A survey of 52 top-ranked undergraduate business school suggests, that proficiency in written and oral communication is considered an important requirement for an undergraduate business degree. This conclusion derives from a study of official Web sites, with follow-up verification by e-mail. All...

  • Using the Enthymeme to Emphasize Ethics in Professional Writing Courses. Jacobi, Martin J. // Journal of Business Communication;Summer90, Vol. 27 Issue 3, p273 

    Professional writing is often taught as a service course that sees writing as a set of discrete skills, with no substantive relation to ethics or to students' future scientific, business, or engineering activities. This perception derives from the adoption of scientific assumptions by writing...

  • Critical Thinking and Business Ethics. Mahin, Linda // Business Communication Quarterly;Sep98, Vol. 61 Issue 3, p74 

    This article looks at the use of critical thinking skills and business ethics in business communication. Historically, business writing has been believed to be different from other forms of composition. Memoranda, letters, and reports are viewed as modeled on specific formats marked by usage....

  • The Car Recall Notice. Bergland, Bob // Business Communication Quarterly;Sep97, Vol. 60 Issue 3, p89 

    This articles discusses one of the goals of business writing courses, to help students gain an understanding of the main principles of business writing. The author presents his favorite writing assignment, an educationally effective hands-on exercise that addresses important business writing...

  • Providing A Rationale For The Process Approach. Yontz, Ruth // Journal of Business Communication;Winter87, Vol. 24 Issue 1, p17 

    The article presents a rationale for the author's decision to use a process approach to the teaching of writing. The author explains that she has begun to speak to her students about her own struggles as a writer, outlining the various strategies that she employs to accomplish certain writing...

  • On Process. Waxler, Robert P. // Journal of Business Communication;Winter87, Vol. 24 Issue 1, p41 

    This article discusses the author's personal experience in the use of the process method in teaching business communication. The author claims that the emphasis on process negates the importance of the final product, that what teachers are emphasizing is the activity of writing instead of the...

  • Using Practitioners' Viewpoints to Improve Accounting Students' Communications Skills. Nellermoe, Donald A.; Weirich, Thomas R.; Reinstein, Alan // Business Communication Quarterly;Jun99, Vol. 62 Issue 2, p41 

    The accounting profession has recognized the importance of emphasizing written and oral communications skills in the accounting curriculum. Innovations in technology have greatly enhanced educators' abilities to incorporate instruction in such skills. A survey of practitioners indicates strong...

  • Teaching with Technology to Decrease Writing Apprehension and Increase Writing Skills in a Business Communication Course. Davis, Lajuan; Fisher, Diane; Forde, Connie // Business Education Digest;Dec2009, Issue 18, Special section p1 

    This research study includes results of a quasi-experimental research study utilizing two classes of collegiate business communication students--one class taught with traditional instructional methods and the other class taught with a combination of technologies--to determine if a difference...

  • Using Cases in Graduate-Level Professional Writing Classes. Graves, Heather Brodie // Business Communication Quarterly;Dec99, Vol. 62 Issue 4, p89 

    The article presents the relevance and benefit of using case studies in graduate level professional writing courses. The instructor uses two texts: "Corporate Communications," by Paul Argenti and "Business and Administrative Communication," by Kitty Locker. The author explains that she presents...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics