Williams, Paul
December 2009
Music Week;12/12/2009, Issue 48, p4
Trade Publication
The author reflects on the need for executives at the music industry to come up with an effective advertising campaign that would certainly address anti-piracy in the industry. He cites the "Home Taping Is Killing Music" campaign which will be release in January 2010. He stresses that the emphasis of the said campaign focuses on pushing the positives of music and the artists who make it.


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