Lead on sustainability

Couzins, Martin
March 2009
Travel Weekly (UK);3/6/2009, p34
Trade Publication
The article offers the author's opinion on the development of sustainable tourism. He says that there is nothing green about traveling and labeling the travel industry's environmental concerns as green is asking for trouble. He says the it would be more useful to talk in terms of responsibility and sustainability. According to him, the initiatives by operators, travel agent groups and hoteliers towards raising standards and increasing the profile of responsible tourism are having a real impact.


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